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Don’t Call Yourself Innovative

August 23, 2010

Be Innovative, but don’t Use that Word

Author Scott Berkun revisits the “Myths of Innovation” three years later.

by Mac Slocum | O’Reilly Radar, August 20, 2010

Scott BerkunScott Berkun challenged popular assumptions about innovation and greatness three years ago with “The Myths of Innovation.” Now, as an updated paperback edition arrives, Berkun revisits the book and its themes.

Among the points Berkun makes in the following interview:

  • He isn’t a fan of self-defined innovation. “It’s a good word to let other people say about you, rather than use it in reference to yourself,” he says.
  • Not feeling creative? Berkun proposes an easy (albeit claustrophobic) method for getting it back.
  • He says our emphasis on fantasies, heroes, and silver bullets obscures the real stories — and the real work — behind notable people and projects.

Read the full O’reilly Radar interview…

In this new paperback edition of the classic bestseller, you’ll be taken on a hilarious, fast-paced ride through the history of ideas. Author Scott Berkun will show you how to transcend the false stories that many business experts, scientists, and much of pop culture foolishly use to guide their thinking about how ideas change the world. With four new chapters on putting the ideas in the book to work, updated references and over 50 corrections and improvements, now is the time to get past the myths, and change the world. Full Description

To speak on stage all you need is a story. In this week’s episode of the Ignite Show, Scott Berkun, best-selling author and speaker, shares tips and tricks for finding those stories. If you’ve been thinking about doing your own Ignite talk this episode will help you along. This work is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.

Speaking of Ignite:

IGNITE Corvallis 3 Accetping Proposals Now

Ignite is coming to Corvallis…Again! Share your burning ideas. If you had five minutes on stage what would you say? Around the world geeks have been putting together Ignite nights to show their answers. Topics range all over the map – from straight-up tech to creative arts to hobbies to general knowledge topics. Come be a part of Ignite Corvallis 3!

Not sure what to present? Watch some presentations from other ignites:

Willamtte Innovators Night is November 11 at the OSU LaSells Stewart Center

The goal of WiN is to provide a high level networking opportunity for innovation based business owners, business people and creative and technical professionals in Oregon’s Mid-Valley region. More info…
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